Simon Zhang
is® just practicing
design

Industrial and User Experience designer creating intimacy between digital and physical products

Graphic designer and Web developer in the evening

Case Study 0: User Ethnography: Wayfinding in ATL domestic terminal

freestanding directions signage designmobile AR app to help users navigate

ATL’s domestic airport has long had the reputation for congestions. The new $55 million skybridges into the terminal was meant to alleviate this issue, yet no one seems to use them. Why don’t people actively utilize the new skybridges?

Case Study 1: Redesigning a mobile on-demand laundry delivery app

collection of ui screens from mobile apphome screen of mobile app

A Design System and Mobile App for Loopie Laundry's (an on-demand laundry delivery service) customer facing app. Built to extend Loopie's existing brand and streamline the consumer journey map.

Case Study 2: Music Box Toy that Transforms Drawings into Sound

music box toy that uses crayon drawings as inputback of toy that shows where to input paper

A Music making toy that takes marker drawings and turns them into sound so that even young kids aged 6-7 can learn the beginnings of music composition.

simon zhang is a cross-disciplinary designer based in ATL & SEA — netscape-oriented with a windows aero slant. Bachlor of Science in Industrial Design from Georgia Tech. Creating intimacy between physical and digital products.

Listening To
Five Years of Work and We Built That Song by Newfound Interest in Connecticut

Reading Right Now
Para-Platforms: On the Spatial Politics of Right-Wing Populism. MARKUS MIESSEN, ZOË RITTS (EDS.)

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Simon Zhang is available in the following addresses:

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